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For more than 30 years, I have worked in manufacturing, networking, and entrepreneurial companies in sales, purchasing, customer service and communications.
After more than 20 years working with digital content and webpages, I have built up a broad and varied competence from positions such as web editor and webmaster.
As a digital solopreneur and freelancer, I focus on creating good user experiences and creating useful content in the roles of content designer and content creator. And I continuously update and expand my expertise.
My name is Kristina Lausund, and I live just outside Oslo, Norway 🇳🇴.
Briefly about Kristina Lausund
Work Experience
Worked 30+ years in manufacturing, networking, and entrepreneurial companies in sales, purchasing, customer service and communications.
Education
«Master of Business and Marketing», Webdesign, Information Design for the Web, Certificatied Digital Marketing Professional etc.
Courses
Write for the Web, Web Publishing with WordPress, Become Your Own Video Producer, Adobe Premiere Pro. etc.
Personality
I enjoy both working independently and in a team, and quickly familiarize with new systems and tasks.
Toolbox
After more than 30 years as a PC and Windows user, Mac and Apple were added to my toolbox in 2019.
Leisure Activities
I play the clarinet, sing, do board activities, read about digital technologies and have daily walks – preferably in nature.
Content Designer & Content Creator
In my role as a Content Designer, my goal is to create content and webpages that provide good user experiences for defined target groups. As a Content Creator, I continuously create valuable and useful content for the user group, business and search engine (SEO).
As a self-employed digital solopreneur, I explore the blog format as an effective channel for knowledge sharing and content marketing. And as a freelance journalist for BY Follo, I contribute in creating a local online newspaper for residents and businesses in the Follo region, just outside Norway’s capital Oslo.
Content Designer
As a content designer, my goal is to create content and webpages that provide good user experiences for defined target groups. With engaging, informative and user-friendly content.
I belong to the “Do It Yourself” (DIY) category, and buy domains, web hosting and set up my own websites with WordPress. As a self-employed digital solopreneur, I explore the blog format as an effective channel for knowledge sharing and content marketing. In addition, I work to keep content up-to-date, correct and search-friendly.
Content Administrator
As a content administrator, my focus is to keep the content up-to-date, correct and search-friendly. I manage user roles, categories and updates in the CMS system. And organizes the original digital files in a DAM system.
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Content Advisor
As a content advisor, my focus is to create engaging and useful content for defined user groups. I assist with input and/or the creation of a content strategy, to ensure that the content has a function and supports the company’s objectives.
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Webpage Designer
As a webpage designer I use WordPress Core together with a block-based theme to create varied webpage and pattern designs such as: articles, landing pages, banners and CTA-blocks. Without third party webpage builder. Without any code.
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“After 19 years as a web editor and webmaster, I came to a crossroads. And chose to become self-employed focusing on digital content and digital competence.”
Kristina Lausund
Content Designer & Content Creator
Content Creator
As a Content Creator, my goal is to continuously create valuable and useful content for the user group, business and search engine (SEO).
I write posts, articles and newsletters for the web, online newspaper, blog and social media. And as a freelance journalist for BY Follo, I contribute in creating a local online newspaper. In addition, I give content a visual boost through image editing, vector graphics and video editing. Besides I create multimedia content such as PowerPoint presentations, infographics, animations etc.
I create all the content for my own webpages.
Audiovisual Content Producer
In my role as an audiovisual content producer, I work with image editing, vector graphics and video editing. And I create multimedia content such as PowerPoint presentations, infographics, animations, etc. I create graphic material for traditional (offline) and digital media.
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Content Marketer
One key task in the role as a content marketer, is to develop valuable content for a spesified user group. Useful content is created continously to attract, engage, and build lasting relationships and trigger user action.
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Content Producer
In my role as a content producer, I write articles, blog posts, product reviews, portrait interviews, newsletters, presentations, social media posts etc. And I research varied topics, and optimize the content for search engines (SEO).
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Freelancer
Happy to assist with your next project!
After more than 20 years working with digital content and websites, I have built up a wide-ranging expertise, and may assist with varied tasks such as:
- Write articles, product reviews and blog posts
- Create SEO-optimized content
- Design and produce ads and banners
- Create videos for YouTube, Instagram etc.
- Building web pages, landing pages and CTA blocks
- Keeping websites organized and up to date
