As a web manager, I take responsibility for creating and operating websites for my own projects. This involves work on the structure, design, functionality and organization of the content. I also emphasize technical search engine optimization, security and analysis of web statistics.
As a “content designer with my own website“, I create and operate websites for my projects. My role as a web manager involves working with the structure, design, functionality, technical SEO, security and analysis of web statistics. For my projects, I use WordPress to edit the site. By using Gutenberg blocks combined with “Full Site Editing” themes, I can edit navigation, header and footer, among other things.
As a web manager, I think it is important to make sure that the content is organized such as both users and website owners quickly find what they are looking for. If the content volume increases, I must consider whether a restructuring is needed. It’s also important to have an audit system to keep the content up to date and correct, and for my projects I use WordPress CMS. I have also used other systems, and familiarize rather quickly with similar solutions.
Analyze and Adjust
What worked a few months ago doesn’t necessarily work today. Although some content worked well with one audience, it may not work with another. By analysis of web statistics, I may assess whether the content worked in relation to the target or whether an adjustment is needed.
Search Engine Optimization (SEO)
I work with technical SEO to increase the organic traffic to the website. Page speed, code, structure and user experience for visitors are some key words. Another method is to work with backlinks, link building and “off-page SEO”.
|Publishing and Distribution|
During my 19 years as a web editor and webmaster, I was responsible, among other things, for preparing and publishing my own and others’ content on the Group’s proprietary CMS solution, info screens and multimedia archive. Parts of the content were customized and distributed on other platforms such as Mynewsdesk, Facebook, LinkedIN and Instagram.
|Self-Employed Content Designer|
After more than 30 years as an employee in various companies, I came to a crossroads in 2019. I chose to follow a long-standing dream and became self-employed focusing on digital content and digital expertise.
|Leisure and Interests|
My leisure activities are distributed among my interest in dogs, new digital technologies, and my music hobbies. This, together with a fundamental curiosity about new audiences and themes, is a good starting point for creating educational, entertaining or inspiring content in several areas.
I consider myself a social and positive person who values collaboration and community. I am able to find creative solutions also during hectic periods, and find it interesting to learn new systems and working methods. According to NERIS® personality test, I belong to the group of diplomats with the personality type of assertive campaigner.
After 30+ years as a PC and Windows user, I included Mac and Apple in 2019. Although I use Mac daily, I still use my PC occasionally. I use tools like WordPress, Photoshop, Word and PowerPoint daily.
The last 19 years as an employee, I worked as a web editor and webmaster with additional tasks within marketing communications. I also have experience from telemarketing, sales and customer service.
“Master of Business and Marketing” was supplemented with web design, web development and information design. In the fall of 2020, I added the certification “Digital Marketing Professional”.